Why should I survey a lost customer?
Besides showing (or at least pretending) that you care about customers leaving you, it's a tool that provides useful information regarding the reasons following the treason committed. Depending on the type of business you run and your vision, the questions may vary but the ultimate goal remains the same: acknowledging where it all went wrong so you can prevent it down the line and avoid the hurtful sensation of being stabbed by someone you trusted. Whatever, let's move on.
Are the templates customizable?
Any of the Customer Exit Survey templates are totally at your service. Bring out the half-dead inner child that society forced you to kill and mess around with the colors, fonts, questions, or design. Give it a nice ride before you bury him/her forever with one last mission: creating a form that conveys the identity of your brand and its purposes.
How do I use it?
Since we're talking about people about to leave your platform or unsubscribe from whatever service you offer, you'll likely have some sort of contact option. Email tends to be the way. With that being said, just have it forwarded to them once they start the process of saying goodbye forever. Pro tip: Add some sad faces to enhance the feeling of guilt! Pro+ Tip: Don't listen to our tips.
