What is a customer needs survey?
It is pretty self-explanatory, isn't it? Now, all pettiness apart, it constitutes a crucial tool to gather and analyze valuable information regarding the feelings are thoughts of your customers towards your products. How satisfied are they? How precisely do they feel their needs met? These are topics that your company is likely concerned about, right? If you said "no" to yourself, we're afraid our journey as companions ends here. If you felt lightning of purpose through your body, keep reading.
What are the benefits of using a customer needs survey?
First of all, it will make it so your view regarding your customers' needs becomes more accurate and reliable. Also, everyone who receives the survey will start to think about your company as some guys who care (at least a little bit) about them or their opinions. Would be cool if you'd do this because their feedback is truly meaningful to you and not just to wash your image from god-knows-what, but whatever. The thing is: this is a fast, cheap, and user-friendly tool with little to no downsides. Just... give it a try. But be warned: your previous survey supplier won't be happy to hear this.
Can I edit the templates?
Can the air be breathed? Can the sun become an essential part of mortal life to appear on this space rock we live in? Yes. Almost as if it were inherent to the easy-going, conversational nature of our work, the templates are fully customizable. This includes the fonts, colors, design, and everything that you would wish for the questions to be. Rewrite them as you please or modify the order. Make sure the final survey suits your company's needs and catches your target audience's eye.
How can I conduct a survey?
Well… if you are about to conduct your very first survey, you must check this
survey planning guide.
